EVENT PRODUCTION

HISTORY

Over the course of 3 years, I worked for an experiential marketing agency producing a wide variety of events across the country. Projects ranged from B2B and B2C marketing strategies, for clients such as Coca-Cola, Bud Light, Walmart, and more. With help from an amazing production team and a top notch creative team, we brought some of the most vivid ideas to fruition while building them from the ground up. Take a personal look into some of these ventures below.

BUD LIGHT SXSW

The Roots rocked the stage with a little help from their friends at the Bud Light Factory experience during SXSW. Acts included Ashanti, Talib Kweli, Naughty By Nature, Santigold, and more!

Experiences included a 10' digital merch station, a musically conductive ink wall, a VIP-rooftop view overlooking 6th street, and over 35 performances from the hottest artists.

TRAVIS SCOTT POP UP SHOP

Travis Scott surprised the world by revealing 3 separate pop up shops across the country for his new album "Birds In The Trap Sing McKnight." With a special appearance by Travis himself, and an impromptu performance at each location, it made for a very exclusive weekend.

Experiences included merchandise ranging from custom jean jackets, hats, to hoodies. A giant mural of an eagle and an actual 1985 Toyota MR2 parked right in the middle of the store!

Coca-Cola: Essence fest

Essence Fest kicked off in New Orleans at the Ernest N. Morial Convention Center once again with one of it's top sponsors, Coca-Cola. This time bringing something fresh and new to their signature Coca-Cola red booth.

Tyrese graced the stage with an impromptu performance that commanded crowds. Kandi Burruss and Big Tigger hosted the weekend event which included live band karaoke, a runway show, and an all weekend set from our resident DJ, DJ Trauma!